• Alvara

  • Alvara

  • Alvara

Brand redirection + UI/UX

Year

2025

Client

Alvara

Alvara is a DeFi protocol building on a new token standard for basket-managed assets. They came with strong infrastructure but lacked a visual language that matched their ambition. The original site felt generic—missing the clarity, precision, and presence needed to lead in this category.

The redesign was about more than aesthetics. It was about positioning. I restructured the interface and visual system to express confidence, modularity, and forward-thinking design. Inspired by financial terminals, synthetic motion, and the logic of DeFi itself, the UI is built to feel native to on-chain builders and institutional eyes alike.

Every detail was intentional. Gradient tension, typographic hierarchy, and spatial rhythm were used to create a sense of engineered elegance. The result: a site that doesn’t just present Alvara—it elevates them.